Dee Brown. Spud Webb. Nate Robinson. Aaron Gordon. Zach LaVine. 

Would casual basketball fans have any idea who these guys were if it weren't for the NBA Slam Dunk Contest? 

Doubt it. 

Clay Travis explains why no all-star event - in any American pro sport - creates stars like the Dunk contest. 

Check out Outkick the Coverage with Clay Travis weekday mornings from 6:00-9:00 a.m. ET on FOX Sports Radio.